How can I encourage my CEO and senior management to support the ethics programme?

Led by┬áNicole Sourgens, Group Ethics & Compliance Officer – Eramet
The support of top management, first and foremost the CEO, is necessary to ensure the effectiveness of any E&C program. In this respect, how to develop a relationship of trust with the CEO? How to make him or her an ally? How to determine how often and on what subjects to involve him/her without becoming intrusive?